
When Billington Foodservice decided to launch a new range of tasty frozen pies, there was only one design agency they wanted to add the filling!
The ‘Love Range’ was to be Billington Foodservice’s first foray into the consumer brand market, having been a key supplier to the hospitality market before this, with the products heading into Morrison’s stores across the UK
Fully utilising our unique end-to-end service, we explored the brand rollout across the range and suggested colour navigation for the protein colourways. Our design package included the brand design, artwork, print management and photography as well as the creation of 3D visuals which were utilised across their marketing and promotional channels.
“Their understanding of our brand was spot on and resulted in a beautiful packaging design“.
Nicola Mills, Billington Foodservice Marketing Director.
Here’s what Nicola Mills, Billington Foodservice Marketing Director had to say about working with us:
“The team at Graphic Brands have been instrumental in the launch of our new range of Pies! Their understanding of our brand was spot on and resulted in a beautiful packaging design that amplifies the restaurant quality of the products just from the look of the box, ensuring that people want to taste what’s inside. We are delighted and look forward to the next stage of “The Love Range” journey!”
